Responsibilities
Develop and execute data-driven strategies to generate high-quality leads and expand customer acquisition.Manage the entire marketing funnel, from lead generation to conversion, nurturing, and retention.Work closely with the CEO and cross-functional teams (Sales, Product, and Customer Success) to align marketing efforts with growth goals.Analyze marketing performance and optimize campaigns to maximize ROI and achieve KPIs.Oversee digital marketing across SEO, SEM, social media, email, and content channels.Participate in industry events and networking opportunities to expand brand presence.Create targeted campaigns for customer segments such as contractors, construction firms, and industry partners.Manage marketing automation processes to increase efficiency and streamline workflows.Experience
- Proven experience as a Growth Marketing Manager or similar role, ideally in a SaaS or tech environment.
- Track record of driving growth in fast-paced and high-growth settings.
Skills
Expertise in digital marketing strategies, including SEO, SEM, social media, content marketing, and marketing automation.Strong analytical skills, with experience in tools like Google Analytics and HubSpot.Excellent communication and interpersonal skills for effective cross-functional collaboration.Adaptability and problem-solving skills in a startup environment.Fluency in English is required; Spanish language skills are a plus.Educational Requirements:
Bachelor’s degree in Marketing, Business, Communications, or a related field.Certifications in digital marketing, SEO, or Google Analytics are a plus.Key Responsabilities
Our client is a venture-backed startup revolutionizing the construction industry with innovative, AI-powered biometric time-tracking and facial verification solutions. Their tools improve productivity, eliminate payroll disputes, and enhance safety on job sites. With a 100% organic growth rate and zero customer churn, this company is scaling rapidly and looking for passionate individuals to help shape the future of construction technology. The Growth Marketing Manager will play a key role in developing and executing data-driven marketing strategies to drive lead generation, customer acquisition, and brand growth.
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